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24. 01. 2006

MEDIA MARKET

BELGRADE, January 24, 2006 – According to the research results of the AGB Nielsen media researcher, the realistic value of the Serbian media market is 95 million euros. This figure is by 15 million euros more than in 2004 and twice as much than in 2003. According to the market assessment for 2005, 63 percent goes on TV advertising, 20% on print, 4% on radio, 12% on billboards and around 1% on other forms of advertising.

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